A humoristic film about handwashing

Danish Health Authority

Background: Many young people do not give much attention to daily hygiene and do not wash their hands properly.

Solution: This witty film – ‘What’s on your fingers?’ – illustrates why it is important to wash your hands.

Campaign: This film – produced by Citizen Dane – was one of many films used in a campaign launched by the Danish Health Authority (Sundhedsstyrelsen).

Display: The films were distributed to higher and further education institutes across Denmark, inspiring young people to discuss and improve their hygiene habits. In addition, a short version was produced and posted on YouTube.

Related films: proper hand-washing instruction and a hygiene dilemma.

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Klaus Schiang-Franck

Creative Manager / CEO

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Marcus Mandal


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Jan Heidebo


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+45 33 63 73 00

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