Background: The video was made in connection with Taiwan’s ambitious plans to build offshore wind farms capable of supplying 10 million people with electricity each year.
Task: Ørsted bought a synopsis, and in close cooperation we defined the idea and concept behind the safety work – and this in an accessible tone. Using animation was an obvious choice, so we created a cartoon universe. One of the messages was that safety and efficiency go hand in hand and that any company (e.g., a subcontractor) can implement safety in its daily work and do it in their own way.
Result: The film has been very well received in Taiwan – and RISK Film has now refined the characters so that, wherever Ørsted sees fit, they can be used for example in the US market or in any other region where Ørsted is doing business.